Elyria Kemp

 

Elyria Kemp, Ph.D.
Assistant Professor
Ph.D., University of Arkansas
Phone: (504) 280-6483

Office: KH 332
E-mail: ekemp@uno.edu

VITA

Background: Professor Elyria Kemp joined UNO in 2012. She has taught at Texas State University, the University of Arkansas and Dillard University. Dr. Kemp received her PhD from the University of Arkansas and holds an MBA from the University of New Orleans and a BS in Music Business from Bradley University.

Current Research Interests: Dr. Kemp conducts research in the areas of social marketing and consumer welfare (with respect to health and nutrition), emotions and consumer behavior, and hedonic consumption.

Recent Research and Publication Activities: Dr. Kemp has articles forthcoming and has published in the Journal of Advertising, Journal of Public Policy & Marketing, Journal of Consumer Affairs, European Journal of Marketing, Journal of Business Logistics, International Journal of Logistics Management, Journal of Marketing Theory & Practice, Journal of Consumer Behaviour, Journal of Current Issues and Research in Advertising, International Journal of Advertising, Journal of Consumer Policy, Journal of Nonprofit & Public Sector Marketing, Journal of Services Marketing, International Journal of Arts Management, Journal of Retailing and Consumer Services, Journal of Product & Brand Management, International Journal of Retail & Distribution Management, Journal of Selling & Major Account Management, Journal of Vacation Marketing, Place Branding and Public Diplomacy, Journal of Education for Business, Journal of Teaching for Travel and Tourism and the Journal of Consumer Marketing. She has presented research at numerous conferences, including Marketing & Public Policy, the American Marketing Association, the Academy of Marketing Science and the Association for Consumer Research. 

Professional Background: Dr. Kemp’s professional experience lies in the arts and entertainment industry. Before entering academia, she worked for several organizations, including the Fort Wayne Philharmonic, the Madame Walker Theatre Center and the American Society of Composers, Authors and Publishers (ASCAP).

Teaching: Professor Kemp teaches undergraduate, graduate and executive level marketing courses, including Marketing Strategy, Strategic Marketing Management and Health Care Marketing. Dr. Kemp has also taught Principles of Marketing, Consumer Behavior, Global Marketing and Marketing Management.